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Leadership bio

Doug Merritt

Chief Executive Officer

Doug Merritt is Chairman, Chief Executive Officer, and President of Aviatrix. Most recently, Doug served as Splunk President and CEO from 2015 to 2021. During his tenure as CEO, Doug led the transformation of Splunk from an on premise, perpetual license software company with the equivalent of $220 million in Annual Recurring Revenue (ARR), to a cloud-based SaaS company with ARR of $3.12 billion. In his first year at Splunk, Doug served as the Senior Vice President of Splunk’s go-to-market functions including sales, marketing, support, business development, partners, and other customer facing functions.


Prior to joining Splunk, Doug served as Senior Vice President of Products and Solutions Marketing at Cisco from 2012 to 2014. From 2011 to 2012, he served as CEO of Baynote, a behavioral personalization and marketing technology company. From 2005 to 2011, Doug served as President of Products and Technology as well as a number of other executive roles and as a member of the extended Executive Board at SAP A.G. Among other accomplishments, during his tenure at SAP, he and his team developed and launched the GRC set of solutions for SAP, growing from zero to over $800m in license sales over a five year period. From 2001 to 2004, he served as Group Vice President and General Manager of the $1b+ in revenue Human Capital Management Product Division at PeopleSoft Inc. (acquired by Oracle Corporation) where he led the functional teams focused on engineering, product management and marketing, support and GTM overlay. He also co-founded and served as Chief Executive Officer of Icarian, Inc. (since acquired by Workstream Corp.), a cloud-based company, from 1996 to 2001.


Doug holds a B.S. from The University of the Pacific in Stockton, California.

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